If you are annoyed by pop-ups
and extraneous framework elements and/or
engine optimization) tracking code accompanying online application notes, white
papers, and images, and videos, many times you can get rid of them by editing the
URL displayed in your browser address bar. Compare the displays in this set of screen
captures based on the original URL provided in an e-mail (top) to the one where
all the extraneous terms have been removed from the URL (bottom). Note that the
yellow highlighted components have been eliminated. Often, I remove that stuff from
hyperlink URLs before sending my visitors to websites. Companies don't particularly
like me doing that, but doing so helps maintain your privacy.
URLs in e-mails are particularly likely to contain appended code that contains
one or more "&utm_"
parts. UTM is the Urchin
Tracking Module introduced by Google Analytics' predecessor Urchin and are now
supported by Google Analytics. They typically do not add any additional elements
to the displayed document or webpage, but can cause a page or document to take a
bit longer to load. RF Cafe visitors are busy people and need quickly loading pages,
so I do what I can to accommodate them.
An example of how to remove extraneous framework and tracking
code from URLs.
To strip a URL to its bare minimum, begin at the right end of the URL and delete
the parts beginning with a "?" or an "&" and watch for things to disappear without
the entire page getting a server error. Chances are you can strip out all the "&utm_"
parts in one fell swoop. "?" parts are typically server directives to perform certain
tasks. You might want to do this before forwarding URLs to someone else.
As with the URL garbage code, through a lot of research and experimentation over
the years, I have managed to figure out ways around many things that bug or offend
me. For instance, you might have noticed if you use an ad blocker, that my paying
advertisers' banner ads almost always appear even with the ad blocker turned on.
It is so both here on RFCafe.com and on my
hobby website AirplanesAndRockets.com.
My livelihood depends entirely on private advertisers who pay good money for an
opportunity to present their goods and services to people like you who might benefit
from them. I have refused many offers for advertising over the years because the
subject was irrelevant. I thought about publishing my method for evading ad blockers,
but then the ad blocker companies might read it and include code to thwart my efforts.
Another thing is adding the "rel=noopener", "rel=nofollow",
and "rel=sponsored" attributes to HTML hyperlink code. Their purpose is to prevent
search engine AI (artificial intelligence) algorithms from penalizing your ranking
because you link to offsite web pages even if legitimate. A website like RF Cafe
could be considered to be just part of a
link farm, which is taboo
in the SEO world. Not all offsite links are bad, of course, and using them has no
effect - good or bad - on the linked-to websites. The downside to using them is
that the linked-to website receives no information regarding your website having
been the one that provided the incoming traffic, so you get no credit if that website
collects statistics on where visitors come from. The "rel=noopener" attribute is
used to prevent malicious code from exploiting the target="blank" directive that
can hijack the URL. Danger lurks everywhere in the Internet. Here is
on "rel=" attributes.
All this adds significant time to publishing a website, but
it is a part of the necessary routine for remaining relevant. Twenty years ago when
RF Cafe was created, there were no penalties for using bogus methods of generating
traffic for your website. I remember when the "spoofing" first started to be discussed
that one of the examples being used was inserting the names of then-popular women
like Brittney Spears and Pamela Anderson into the "keywords," "description," and
"title" meta tags in the <head> section of the HTML code. I, of course, never
stooped to that level. Really, I didn't. Search engines don't even use your declared
subject anymore, but instead look at the content of the entire page to determine
how to classify it.
Posted December 20, 2019