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October 1960 Electronics World
 Table of Contents
Wax nostalgic about and learn from the history of early electronics. See articles
from
Electronics World, published May 1959
- December 1971. All copyrights hereby acknowledged.
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In the 1950s and 1960s,
S&H Green Stamps
were the hot item for handing out to buyers of your goods and services.
Housewives coveted them at grocery and department stores, and he who wore the
pants in the family often opted for the gas station and hardware store that
handed them out in proportion to money spent. That was also the era when banks
gave out toasters, blenders, and clothes irons for opening a new savings
account. Channel Master (the TV antenna company) decided it would one-up those enticements by offering
Wm. Rogers Holloware Service silver-plated serving trays to distributors who
agreed to purchase a certain volume of tubes. This promotion of course was not
directed to Harry Homeowner who bought a few tubes per year to service a flaky
television or radio. Depending on the condition, most of those silver-plated
plates and trays are selling for between $10 and $40 ($1 to $4 in
1960 dollars).
Channel Master Vacuum Tubes
 They're you so good, we bring them to on
a Silver Platter (a real one!)
Good News: Channel Master more than DOUBLES its line of replacement tube types.
How would you best describe Channel Master tubes? Most dealers use the word "dependable".
Dependable uniformity, dependable performance, dependable long life. And now, with
the addition of many new tube types, you can make Channel Master your first choice
in over 75% of all service calls! Find out for yourself why Channel Master Premium
Quality tubes have become America's fastest growing line.
FREE! Genuine Wm. Rogers Holloware Service luxurious, beautiful Silverplate made
by International Silver Company.
• Well & Tree Platter
• 16" Round Tray Chip 'N Dip Dish
• Double Vegetable Dish
Get the piece of your choice with surprisingly small purchases of Channel Master
tubes. Tell your Channel Master distributor how many Holloware sets you'd like before
Christmas.
Posted September 7, 2023
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