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Sangamo Electric Company
May 1950 Radio & Television News

May 1950 Radio & Television News
May 1950 Radio & Television News Cover - RF Cafe[Table of Contents]

Wax nostalgic about and learn from the history of early electronics. See articles from Radio & Television News, published 1919-1959. All copyrights hereby acknowledged.

Remember the Sunday comics feature for kids where there was a picture drawn with things wrong in it, and you had to find them all? This 1950 advertisement for the Sangamo Electric Company's line of capacitors, which appeared in Radio & Television News magazine, could server as a modern-day version for the Cancel Culture "woke" crowd that believes it has a duty to criticize and impugn everything it happens to fear, not like, or not understand. My list is at the bottom of the page if you want to compare it to yours.

On other Sangamo ad post pages I have provided a bit of research on the background of "Samgamo" to try to determine whether the use of Native Americans (aka "indians" at the time) was based on a local tribe. No link has ever been found. Below the ad are a few of the items discovered.

Here are a few more examples of Samgamo advertisements in the September and December 1949, May 1950, April 1954, and June 1956 issues of Radio & Television News.

Sangamo Electric Company Ad

Sangamo Electric Company, May 1950 Radio & Television News - RF Cafe... Didn't Have to Tell Him "How"


The Redskin of course

Sangamos New Molded Paper Tubular Can Help Solve Your Capacitor Problems!

The Sangamo Redskin has the "How" it takes to lick paper tubular troubles. The strong, tough plastic casing stands rough handling and the especially designed, flexible leads are troublefree ... they resist breakage and they can't pull out. It is used extensively by television manufacturers because it gives dependable long life operation at 85° C. The thermo-setting plastic case is molded under low pressure - assuring elements undamaged in fabrication, longer life, greater dependability, and the absence of "hot spots."

A trial of these better molded tubulars will convince you. See your Jobber for the Redskin and the other capacitors in the Sangamo Tribe.

Never Flinches in the Pinches!

Water Test

Far surpasses any existing specification requirement

Heat Test

Excellent operation under high temperature conditions

Pull Test

Leads resist breaking or pulling out. Takes rough handling.

Life Test

Long life even under most severe operating conditions.

Sangamo Electric Company

Springfield, Illinois

In Canada: Sangamo Electric Company Limited, Leaside, Ont.

The Sangamo Electric Company was organized on 11 January 1899 in Springfield, Illinois, by Jacob Bunn Jr., Henry Bunn, Robert Carr Lanphier, and inventor Ludwig Gutmann." Sangamo Electric was located in Marion, Illinois, an area where a few other uses of Sangamo are used, but I could not find any direct reference to a Sangamo tribe. President Lincoln addressed the people of Sangamo and Sangamo County, Illinois in newspaper articles while campaigning in the state (his pre-presidential era).

Sangamon County, Illinois

"The company was founded in 1921 under the name British Sangamo as the UK subsidiary of the Sangamo Electric Co. of Springfield, Illinois, USA."

"Sangamo Construction Company was founded in 1925. It was born out of a partnership between John Mueth Jr, B.F. Nelch, Franklin Nelch, and John Bretz... They consummated their partnership at an eating establishment in Springfield known as the Sangamo Club and chose the same name for their firm." 

"For more than 125 years, Sangamo Club has upheld its reputation as the area's premiere private dining city club for business, government and community leaders... On April 7, 1890, the Secretary of the State of Illinois issued a corporate charter to the Sangamo Club.

"Sangamo Therapeutics is a genomic medicine company conducting research & development across four distinct but complementary technology platforms."

Here are the things wrong I found (surely there are more):

- The use of Native Americans

- Exploiting Native Americans by implying the word "Sangamo" sounds like a real native peoples' name

- Showing red skin

- Using the term "redskin

- Creating foolish-looking caricatures of Native Americans

- Using a seductively clad woman (squaw) to attract men's attentions

- Using the word "How" to indirectly imply a probably nonexistent Native American form of greeting

- Culturally appropriating the word "tribe" to represent the Sangamo product line

- Showing a White man's invention (spectacles) on a Native American

- Using a repeating teepee-like symbol as a graphical divider

- Using an arrow symbol on the capacitor body

- Making the chief look foolish by not understanding the squaw's statement

- Printing U.S.A. on the capacitor as an affront to the native peoples



Posted May 6, 2021

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RF Cafe began life in 1996 as "RF Tools" in an AOL screen name web space totaling 2 MB. Its primary purpose was to provide me with ready access to commonly needed formulas and reference material while performing my work as an RF system and circuit design engineer. The World Wide Web (Internet) was largely an unknown entity at the time and bandwidth was a scarce commodity. Dial-up modems blazed along at 14.4 kbps while tying up your telephone line, and a nice lady's voice announced "You've Got Mail" when a new message arrived...

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